TV and Radio Advertising
As with other aspects of advertising TV has also changed. Certain platforms allow you to target very specifically – so whether you are a garage promoting new cars or a University looking for students, technology means we can deliver your advertisement directly to your target market with minimum wastage.
TV advertising is emotive and still the most powerful way to engage with your potential customers. In the UK, 58% stated television is where they are most likely to find advertising that makes them feel emotional in comparison to 9% for social media and 6% for newspapers. (source thinkbox)
Radio advertising is also a powerful way to promote your product or service 9 out of 10 people in the UK listen to the radio at least once a week, the average amount of time spent listening to the radio per week is 21 hours and 24 minutes. (source ofcom)